Titanic Belfast to launch with projection mapping

A complex projection mapping show synchronised to fireworks and music will open the new Titanic Belfast venue on 7 April.

Titanic Belfast to launch with projection mapping
Titanic Belfast to launch with projection mapping

The Titanic Projection Show will launch the £97 million visitor attraction Titanic Belfast by telling the story of the Titanic’s construction in Belfast and its maiden voyage. It is part of the extensive event programme to mark the centenary of Titanic’s sinking in 1912.

Visitors can watch the show from Albert Quay and The Slipways, the site where the ship was built.

The audio-visual performance will project onto . It will combine architectural projection, 3D motion graphics, synchronised pyrotechnics and music. The 40-minute show is produced by Culture Creative with support from White Light. It is designed and directed by creative technologists Seeper.com.

Zoe Bottrell, event producer at Culture Creative, said: "Seeper has taken its creative influence from the RMS Titanic itself, its construction, engineering, its journey and transformation, which is embodied in the continued life and spirit at Titanic Belfast. The audience will be plunged into an extraordinary immersive experience and public engagement with the project will be unparalleled."

The World Famous is providing the firework display, which will be echoed by projected images drawn in coloured sparks that appear to burst out of the building. Mike Roberts of The World Famous said: "This synchronisation between the projection, fireworks and music is technically challenging but will add a new and original dimension to the event."

After the opening show, Seeper.com will present interactive installations over three evenings, allowing visitors to transform the appearance of the building using live motion tracking and depth-sensing technology.

Is projection mapping the best way to launch a new building? To leave a comment and let us know your thoughts.

For more in-depth industry features, showcases and interviews with world-leading brands, don't miss the next issue of Event magazine by

Topics

You have

[DAYS_LEFT] Days left

of your free trial

Subscribe now

Get a team licence 

 Give your teams unrestricted access to in-depth editorial analysis, breaking news and premium reports with a bespoke subscription to 北京赛车pk10.

Find out more

Market Reports

Get unprecedented new-business intelligence with access to 北京赛车pk10’s new Market Reports.

Find out more

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now