Online platform lets brands create Kevin Bacon-fronted video ads for free

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Ben Bold

December 10, 2014

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1 minute

Online platform lets brands create Kevin Bacon-fronted video ads for free

Are you like EE and fancy a bit of Bacon in your advertising? If the answer's "yes", then you'll be excited to hear about the Kevin Bacon Commercial Generator, a free-to-use online platform that lets small businesses exploit the ubiquitous star's fame to promote their wares.

Kevin Bacon: promotes Marketing's pizzeria

The ad generator has been devised to promote Shop For Good – a not-for-profit venture aimed at driving sales at local businesses in the US.

. The tech then gets to work to create a tailored ad featuring Bacon, some clunky graphics and equally dodgy, but brand-specific, automated voice work.

, which posed as a pizzeria for journalistic purposes. [NB We were warned that if anyone who is not a small business signs up to the ad generator then Bacon "will be disappointed in you".]

Client: Shop For Good

Agency: Walrus

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