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Sweaty Betty "Wear the damn shorts" still

Sweaty Betty "Wear the damn shorts" by Havas London

Added 41 hours ago

Legs are the focal point in this ad for active wear brand Sweaty Betty as it calls on women to

IAB UK Digital Adspend report
April 29, 2025 by Shauna Lewis

UK digital ad market grows by 13% to £35.5bn

Investment in video display outpaced digital ad market growth in 2024.

kfc
March 14, 2025 by Alessandra Scotto di Santolo

KFC continues 'Believe' campaign with ad featuring gravy 'sacrifice'

北京赛车pk10 was created by Mother London.

鈥淵ou belong here鈥 by Accenture Song ad still
September 26, 2024 by Marianne Calnan

British Army ad shows potential new recruits they 鈥榖elong鈥

The campaign was created by Accenture Song.

McDonald's pre-nug agreement ad
April 05, 2024 by Lucy Shelley

McDonald鈥檚 and Leo Burnett draft 'pre-nug' chicken-sharing contract

McDonald鈥檚 teased the agreement with a trailer on Instagram.

Xbox educational gaming
April 04, 2024 by Lucy Shelley

Xbox takes kids on virtual field trips by mixing work and play

The educational campaign was created by McCann London

Diet Coke's 'Love what you love' campaign
March 01, 2024 by Lucy Shelley

Diet Coke replaces Kate Moss with fans in digital campaign

Updated campaign celebrates real-life Diet Coke drinkers.

All Creatures Great and Small on My5
November 01, 2023 by Beau Jackson

Paramount expands EyeQ ad platform globally and merges My5 and Pluto TV in the UK

The one-stop shop for advertising on Paramount channels was previously available only in the US.

Still image of Sony and adam&eveDDB's campaign "Play closer", showing David Beckham and Zinedine Zidane
August 29, 2023 by Coral Cripps

PlayStation encourages gamers to 鈥榩lay closer鈥 in FC 24 ad

Spot was produced in collaboration with Adam & Eve/DDB.

Screenshot from McDonald's "Raise your arches" ad
June 28, 2023 by Coral Cripps

McDonald's "Raise your arches" is "most liked" Cannes Film Lions winner

More marketers are making people laugh again, according to System1 Group's creative effectiveness platform.