Launching the full new site on 14 September, JohnLewis.com will including full ranges from brands including Betty Barclay, Coast, French Connection and Fat Face.
The site is currently being promoted with an email marketing campaign asking consumers which brands they like to be in for a chance of winning £500 of John Lewis vouchers.
Further direct marketing activity will drive consumers to the site on its full launch.
John Lewis is boosting its online shopping experience as sales of online clothing and accessories increase.
Gap recently teamed up with Asos.com to test the sale of its clothing ranges online before launching its own ecommerce site.
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