Flintoff, who was infamously stripped of the England vice-captaincy during the 2007 Cricket World Cup in the West Indies after falling off a pedalo at night, uses the pedalo to get to an Ashes Test match.
The viral, by ad agency Iris, shows two Australians trying to stop Flintoff from getting to the match by stealing his car and replacing it with a pedalo. Money raised from the viral will go to the cricketer's charity, the AF Foundation, campaigning to improve child rehabilitation and physiotherapy units across the UK.
Earlier this week, Flintoff announced he will retire from Test cricket after the current Ashes series against Australia, although he will continue to represent England in One Day Internationals and Twenty20 cricket.