Pulse creates Renault garden at Hampton Court Flower Show

Agency Pulse Group has set up an eco-friendly garden and garage to launch Renault's new Z.E. electric car at the RHS Hampton Court Flower Show from today (3 July).

Renault's stand at Hampton Court Flower Show
Renault's stand at Hampton Court Flower Show

The outdoor exhibition space reflects the new vehicle's sustainable credentials at the show, which runs until 8 July. Renault is an official sponsor of the Conceptual Garden category at the show.

The stand includes a front driveway and garage kitted out with energy-saving accessories including a permeable surface on the driveway, solar lights and recycled plant pots. New models from the Z.E. range are on display.

Guests will take away an environmentally friendly hessian gift bag and seeds for plants used in the Renault garden.

Mike Spicer, CEO chief executive Pulse Group, said: "We wanted the creative to highlight Renault’s green credentials and designed the space using solely energy-saving materials to demonstrate how Renault practices what it preaches."

Phil York, marketing director of Renault, said: "Pulse Group’s fun and eco-friendly stand reflects our commitment to developing vehicles using sustainable sources. By inviting people to experience our new range of electric vehicles, we hope to engage with those environmentally aware consumers looking for a more eco-friendly way to travel."

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