Exhibitionist Jason emerges as favourite to win BB5

LONDON – Scotland could be set for its second 'Big Brother' winner in a row as exhibitionist bodybuilder Jason emerged as the bookies' favourite to win, following last year's victor Cameron, who is to launch a career as a TV agony uncle for teenagers.

Bookmakers Coral have now cut the odds of Jason winning the series from 6/1 to 3/1, making him joint favourite alongside gay hairdresser Daniel Bryan.

Jason, whose flirting with former model Vanessa and penchant for baring his buttocks are clearly a hit with punters, has already become Ladbroke's second favourite this week, behind Daniel. Yesterday, the bookmaker put Jason's odds at 4/1 with the bookmaker saying that it was reviewing its prices today.

If successful, Jason will no doubt be buoyed by the news that Orkney fish trader Cameron is carving out a successful career in the media.

Cameron told Scotland's Daily Record that he had been signed up as a BBC One Scotland roving agony uncle, for a programme called 'Teen Commandments'. During the programme, which will begin broadcasting in November, he will interview teenagers at live events such as T in the Park.

He also told the paper that he is booked up for the rest of the year presenting on Radio Scotland and performing in a musical and a panto.

Meanwhile, the current crop of housemates are gearing up for what they believe will be an eviction tonight. What they do not realise is that the eviction will be fake, with two housemates instead being placed in a grotty, Seventies-style bedsit where they will get to spy on and control the lives of those remaining.

They will then be reintroduced into the house and will escape nominations for the following week's eviction. Those in the running for the move are Ahmed, Michelle and Emma.

If you have an opinion on this or any other issue raised on Brand Republic, join the debate in the .

Topics

Market Reports

Get unprecedented new-business intelligence with access to ±±¾©Èü³µpk10’s new Market Reports.

Find out more

Enjoying ±±¾©Èü³µpk10’s content?

 Get unlimited access to ±±¾©Èü³µpk10’s premium content for your whole company with a corporate licence.

Upgrade access

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an alert now

Partner content