"This transaction will position Advertising.com to serve merchant and retail advertisers with the industry's most comprehensive set of e-commerce offerings," said Lynda Clarizio, president of Advertising.com.
"By leveraging our web advertising network and search engine marketing services and now buy.at's innovative affiliate network we can provide advertisers a wide array of marketing solutions to drive sales and other transactions. We are looking forward to accelerating the expansion of buy.at's affiliate network in the United Kingdom, United States and other European countries."
The acquisition, AOL's fifth in 12 months, positions buy.at as a wholly-owned business unit of Advertising.com.
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