TV4Parents will address key issues facing parents and carers. It will launch with two headline programmes - Pressure Cooker Kids, addressing childhood stress; and Oxygen Mask Parenting, looking at the science of parenting.
New programmes will be added each week and content will be driven by community involvement. The site will also provide interviews and parenting fact sheets.
TV4Parents expects 30,000 viewers per month within the first year and is being supported by online community network askamum.
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