Most read stories in advertising, marketing, media and PR (11 - 17 Nov 2012)

Missed some key industry developments? Get up to speed with our recap of the most read and shared stories across ±±¾©Èü³µpk10, Marketing, Media Week, PRWeek and The Wall.

Seasonal greetings: B&Q, Morrisons and Sainsbury's unveiled their Christmas ads
Seasonal greetings: B&Q, Morrisons and Sainsbury's unveiled their Christmas ads

, as its surreal and somewhat downbeat spot (±±¾©Èü³µpk10, 12 November) turned everyone’s heads.

There was less angst in (±±¾©Èü³µpk10, 13 November), though even its harmonious tone may not be enough to avoid (±±¾©Èü³µpk10, 13 November).

Is there a more challenging time to join a supermarket's social media team than the post-Christmas consumer grump? (Marketing, 13 November).

Others already looking ahead to 2013 include (Marketing, 16 November), (Marketing, 13 November), and (±±¾©Èü³µpk10, 16 November).

Karmarama are no doubt glad B&Q doesn’t sell bikes what with this week’s backlash against the rather (±±¾©Èü³µpk10, 14 November).

Meanwhile, that bastion of seriousness, (Marketing, 14 November).

Editing of a different sort put PR agency (PRWeek, 12 November).

Finally, (Marketing, 13 November) you now have something to stick on your own Wikipedia entry, should you dare.

The most shared stories on Twitter

1. - The Wall

2. - The Wall

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6. - The Wall

7. - The Wall

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