The Westminster venue said the three-fold rise was reported for the second half of 2013, compared to the year’s first six months.
Clients which The QEIICC has seen use social media for events include TEDx, Houses of Parliament, World Gas Forum, StemTech UK, Start Up Britain and the World Health Organisation.
The venue found Twitter was the most popular social media channel, with Facebook predominantly used for association events. The QEIICC also reported a rise in the number of companies using LinkedIn to promote business events.
Sue Etherington, commercial director of The QEIICC, said: "The QEIICC was an early adopter of social media and we have several active channels. We use these channels to interact with our clients and help promote their events. It’s a service that has been really well received.
"The QEIICC has also run social media masterclasses and informal educational lunches for clients to help educate them in the use of social media – and these have always been very successful."
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