Original Source "#PackMoreIn" by Iris

October 10, 2016

Three lucky Original Source fans get an intense surprise experience in a campaign for the shower gel's on-pack promotion.

The promo offers users the chance to win a "mind-blowing" experience, such as swimming with sharks or bungee jumping.

The ads are narrated by Hugo Chegwin and Allan Mustafa – aka Beats & Grinder from Bafta-nominated BBC mockumentary People Just Do Nothing.

Credits

Global head of brand, Original Source
Gael Laurie
Agency
Iris
Creative director
Francois Boshoff
Deputy creative director
Shwan Hamidi
Planner
Florence Evans
Account team
Sonia Karia
Luke Pidgeon
Agency producer
Ramon Ricard
Production company
Content That Pops
Director
Ed Rosie
Producer
Ramon Ricard
Director of photography
Thomas Hole
Editing house
Pops
Editors
Syd Harvey
Andy Schofield
Post-production
Unit
Audio post-production
Unit

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