Lissowski, formerly a client services director at Gruppa66 Ogilvy, will lead OgilvyAction, which began its activities in Warsaw on January 1.
The agency specialises in point of sale, event marketing, mobile marketing and digital marketing.
Lissowski has been working at Ogilvy for five years, leading projects for clients such as BAT, Ford, IBM and Gillette.
Ogilvy PR's event marketing team, led by Iza Paldyna, and a below-the-line team from Redworks have also joined OgilvyAction.
In a separate appointment, Olga Sobieraj has been named deputy managing director of Gruppa66 Ogilvy agency.
Sobieraj will take up the post of deputy managing director at Gruppa66 Ogilvy, where she was the second client services director.
She was managing half of the agency's business, with clients including GE Money Bank, Kraft Foods, Liberty Direct, Castrol, Fritolay and Maspex. In her new role, Sobieraj will also take over duties from CEO Tomasz Baluk and will focus more on the overall development of the Ogilvy Group in Poland.
Gruppa66 Ogilvy has launched a campaign for GE Money Bank to create a customer-friendly image and to promote its cash loans offer.
The agency has created a series of 15-second animated spots featuring "Inventive Dobromir", the GE Money Bank brand ambassador, dispelling any doubts about the availability of cash loans.
The TV campaign is supported by press ads and promotional materials in outlets.