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Mobile Phones

Daniel Farey-Jones

July 28, 2010

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1 minute

Nokia lands exclusive 'X Factor' app

Nokia has agreed a deal with the producer of 'The X Factor', Fremantle Media, to exclusively distribute an app based on the show.

The move follows the success of Fremantle Media's free iPhone app for 'Britain's Got Talent' during the series' run on ITV1 in the spring. It was downloaded over half a million times.

'The X Factor' returns to ITV1 in the autumn.

Fremantle and ITV declined to comment.

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