Marie Claire strikes MSN content partnership

LONDON - Marie Claire's editorial content is to appear for the first time on Microsoft's portal MSN as part of a new partnership agreement.

Marie Claire: January edition features Cameron Diaz
Marie Claire: January edition features Cameron Diaz

Content from IPC's upmarket women's glossy magazine website will feature in over the next few months. Marie Claire-branded sections will include beauty, fashion and news.

Visitors will also find Marie Claire's buys of the day, showing the latest must-have beauty and fashion items.

There will also be links to other popular content on Marie Claire's site, including photo galleries, celebrity news and additional fashion and beauty.

Marieclaire.co.uk, which claims it had 592,000 unique visitors in December, is aiming to increase the figures through the partnership with Microsoft's portal.

Kelly Jacobson Collins, business manager at MSN Life and Style, said the partnership would enable MSN to provide its users with expert fashion and beauty tips from Marie Claire's reporters.

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