Google goes it alone with Voice after Apple setback

LONDON - Google is redeveloping its Google Voice service as a web-based app after Apple rejected the iPhone version.

Googe is redevloping Google Voice as a web-based app
Googe is redevloping Google Voice as a web-based app

Google Voice, which was rejected by Apple last month, lets users send free text messages, make cheap international calls and aggregate voicemails from different numbers into one message box.

Google is developing a replacement web-based app that will offer the same features as the rejected iPhone app. The app will be an iPhone-shaped webpage and will be able to be installed as an icon on the iPhone homepage, The New York Times reported..

has attracted the attention of the US Federal Communications Commission, amid speculation Apple bowed to pressure from network provider AT&T, who could lose a lot of money if the app was downloaded widely.

GV Mobile and Voice Central, two similar apps were also removed from the APP Store with no explanation from Apple.

Earlier this month Eric Schmidt, chief executive of Google, resigned from his role on Apple's board of directors as .

Schmidt had previously said he would not step down from his role at Apple, despite coming under scrutiny from the US Federal Trade Commission, saying that when Apple's board discussions turn to the iPhone he excuses himself and that he has not considered resigning due to conflict of interest.

The Federal Trade Commission now calling on Arthur Levinson, who sits on both boards to resign.

Market Reports

Get unprecedented new-business intelligence with access to ±±¾©Èü³µpk10’s new Advertising Intelligence Market Reports.

Find out more

Enjoying ±±¾©Èü³µpk10’s content?

 Get unlimited access to ±±¾©Èü³µpk10’s premium content for your whole company with a corporate licence.

Upgrade access

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an alert now

Partner content