TBWA\Chiat\Day

Gatorade '1.2 billion' by TBWA\Chiat\Day

August 01, 2011

Gatorade '1.2 billion' by TBWA\Chiat\Day
Gatorade '1.2 billion' by TBWA\Chiat\Day

Gatorade has launched a spot for its G Series to mark 40 years, or 1.2 billion seconds, of the sports drink.

Athletes featured in the spot include Joe Mauer, Derek Jeter, Landon Donavan, Michael Jordan, Serena Williams, Usain Bolt, Coco Ho, Chaz Ortiz and Paola Espinosa.

Credits

Production company
Elastic
Director
Angus Wall
Executive producers
Jennifer Sofio Hall
Sarah Patterson
Carol Lynn Weaver
Jessica Locke
Producers
Richard Berman
Michael Gross
Robert Saxon
Cristina Matracia
DP
Bojan Bozelli
Mateo Londono
Production co-ordinator
Kate Rentz
Editor
David Brodie
Rock Paper Scissors
Assistant editor
Austyn Daines
Visual FX
A52
Post-production
Tobin Kirk
Sound design
Lime Studios
Mixers
Loren Silber
Dave Wagg
Assistant mixers
Lindsey Alvarez
Brian Peyton
Music production
Squeak E. Clean
Composer
Kenny Korade
Executive music producer
Zach Sinick
Assistant music producer
Lindsey Pollard

Featured in this story

RELATED CAMPAIGNS

Gatorade "The greatest never settle" by TBWA\Neboko

Sports stars get coached by their younger selves in Gatorade spot

World's talking about: Serena Williams unmatched

Gatorade "sweat it to get it" by TBWA\Chiat\Day

Enjoying 北京赛车pk10’s content?

Get unlimited access to 北京赛车pk10’s premium content for your whole company with a corporate licence.

Upgrade access