The exhibitions will take place on 15 and 16 July at the Business Design Centre, with the inaugural Technology for Events promising seminars and demonstrations of technology relevant to events.
Technology speakers covering issues digital marketing and technology are billed, with the new show being distinguished by different carpeting and signage.
"It makes perfect sense to co-locate if the market is there. Technology is hard to keep up with nowadays and our audience want to know about the latest 3D innovations and coming changes," F2F Events managing director Austen Hawkins told Event magazine.
"The market feedback has been truly over whelming with speakers, exhibitors and visitors all immediately ‘getting it'."
Tfconnect managing director Trevor Foley added: "Customer value has to be the mantra for all businesses. To achieve this, event organisers must constantly strive to engage cutting edge event technology to deliver and wow their audiences.
"The challenge is staying abreast of the ever developing event technology solutions. This is exactly why we have launched Technology For Events, it will provide delegates and visitors with an insight into the latest thinking, technologies and initiatives in this key area."
Look out for our co-location analysis in the Exhibition Solutions section of April's Event magazine.
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