The contract, which is to create a centralised customer contact centre for , will involve the outsourcing of 35 sales and service staff currently working for the bowling chain to a Dataforce contact centre in Northampton.
Dataforce, owned by holding company Twenty, will aim to reduce costs and improve customer service and sales level across Tenpin's more than 30 bowling alleys in the UK.
Ian Lancaster, chief executive officer at Twenty, said: "This [client win] demonstrates our integrated marketing services proposition is gaining leverage in the marketplace and this will add to our momentum in being able to offer leading-edge solutions to other customer centric organisations."