TMW was invited to pitch to provide a range of services including brand development, strategic planning and creative development.
It will also work with Berry Bros & Rudd on a range of acquisition and CRM campaigns across all below-the-line channels.
Simon Staples, sales and marketing director at Berry Bros & Rudd, said: "We were incredibly impressed with the depth and range of resources at TMW. The team offers an extensive range of integrated services from digital, data and strategy to creativity, publishing and sales promotion."
Chris Pearce, business director at TMW, said: "As a long-term admirer of Berry Bros & Rudd, we are delighted to be working with one of the finest wine and spirits merchants in the UK.
"We look forward to playing a key role in communicating its wide range of products to customers through a host of DM disciplines to further increase its market share."
Berry Bros & Rudd was established in 1698 and has traded from the same shop in St James Street in London ever since. The company has two Royal Warrants for supplying the Queen and the Prince of Wales.