will feature a clock on its homepage counting down to the moment 'Halo 2' is released on November 11. There will also be a microsite offering users exclusive information on the game and the opportunity to win tickets to the launch party.
Xbox is also sponsoring this week's launch of the FHM.com weekly gaming newsletter, written by the magazine's gaming industry specialist Rory Buckeridge. FHM.com's main weekly newsletter currently has more than 470,000 subscribers.
In addition, for the next six months Xbox will use FHM.com's gaming channel as a showcase for the wide range of Xbox games and for Xbox Live. The channel attracts more than 1m unique users a month.
Matt Bolshaw, commercial manager at FHM.com, said: "Our deal with Xbox illustrates the popularity and influence our online gaming site has by attracting such a key sponsor from the gaming world. We are looking forward to extending our online gaming content further with Xbox and being part of the successful launch of 'Halo 2'."
Michele Marchand, UK Xbox marketing manager, said: "Xbox is delighted to partner FHM.com. Our association allows us to be very flexible. We are able to tactically showcase our highly anticipated release 'Halo 2', while strategically being able to focus on games, product and special offers over the forthcoming six months."
If you have an opinion on this or any other issue raised on Brand Republic, join the debate in the .