Bernard Matthews Hello, can I help you?
Mktg Yes, I am having trouble finding my favourite Marco Pierre White-branded Bernard Matthews product. Have they moved?
BM No, we have stopped selling them as sales weren't that great.
Mktg Really?
BM Yes, I'm afraid so.
I was told that we won't be selling them any more. It's a shame.
Mktg Will I have to buy them direct from you now?
BM No, as I understand it you can't buy them at all. Unless you hurry to Sainsbury's or Asda. They may have some left on the shelves. If you're in London, we won't be able to deliver to you. They simply weren't selling enough for them to continue making them.
Mktg Who made this decision not to sell them, was it Bernard Matthews or the supermarkets?
BM I don't know the details. I like them too, I think they are tasty. But we aren't going to be selling them in the future.
Mktg Does this mean that you have ended your partnership with Marco Pierre White? I thought it was a good idea.
BM I'm not sure about that. As far as I know, it is just the ready-to-cook turkey joints with stuffing, but I could be wrong.
Mktg What about plans to do tie-ups with other celebrities, is there anything in the offing?
BM Not as far as I know. I think Bernard Matthews will be concentrating on its core products in the future.
Mktg OK. I won't hide my disappointment, but I suppose there is nothing I can do.
BM Well you could write a letter and I can assure you we will look at it.
Mktg OK. Thanks for that.
VERDICT
The call-handler was polite and well-versed on the subject matter. She answered all the questions calmly and clearly, and seemed to tell Mole as much as she could, in an understanding way.
Score 8/10