VideoJug created three how-to films featuring Domestos Grotbuster: 'How to prepare for a visit from your mother in law'; 'How to host the perfect summer barbeque'; and '5 minute makeover', which delivers information to the Domestos target audience.
The Domestos Grotbuster campaign runs throughout September on and will also be available on VideoJug's Youtube channel as well as the created by OgilvyAction.
Steve Filler, head of commercial operations at VideoJug, who worked on the brief with OgilvyAction and Mindshare said it was encouraging to see a business of Unilever UK's size showing that video can be used to deliver branded messages in an entertaining and relevant way.
Lucy Jackson, a spokeswoman for Unilever, said: "Unilever UK is always looking for new and creative ways to engage with our consumers. We are delighted with the videos that have been produced, and that the content is facilitating a valuable interaction between the Domestos brand and our customers."