TV Week hit the news-stands today, and will have a regular circulation of 640,000, being distributed with the company’s weekly magazines, Best and Real People.
The magazine has been based on the Australian TV Week title. The 56-page title includes full seven-day listings for terrestrial, as well as satellite, cable and freeview channels. It also includes soap and celebrity-based news and gossip features.
The 640,000 circulation will make TV Week one of the largest listings titles in the UK. Currently, five million television guide magazines are bought every week.
Group publishing director Drew Kirkland said: “TV Week is being launched at a time of increasing demand for TV information. The expansion first of Sky and later of Freeview has created new demand for listings magazines. For all the development of electronic guides and newspaper supplements, millions of people throughout the UK want to plan their TV viewing and read all about their favourite programmes at their leisure.”
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