brings together discounted home wares from a number of furniture brands, including Feather & Black, Duresta and The Cotswold Company.
Consumers will be offered clearance items, end of lines, seasonal overstocks and returns, with discount of up to 75%.
The site features furniture for every area of the home, including the living room, kitchen, bathroom, nursery and garden.
Tim Bonnet, chief executive of Tequila\, said: "In the current economic climate, as consumers start to take a more careful look at their spending, WhatAFind.com is an innovative brand that is so appropriate for these times. I am convinced that this concept will be a huge success."
Tequila\ has handled the complete development of Whatafind.com, from overall brand design through to the contemporary website.
The agency has also been tasked with driving the complete CRM for the brand.
Miranda Grubb, managing director, WhatAFind.com, said: "We spoke to a number of agencies but once we saw the full capabilities of Tequila\, the decision was clear.
"We were able to secure the technology, marketing communications, design and e-commerce expertise, and the crucial insight it can provide for audience targeting and CRM. Tequila\'s consultancy skills will continue to be paramount as our product moves forward."