
The Swiss national Olympic committee will also use the adjacent Mug House bar and Southwark Cathedral as a base for Swiss fans and guests as they cheer on the likes of Roger Federer, Fabian Cancellara and Nicola Spirig.
The House will welcome visitors for 24 days, opening a week before the Games on 20 July and ending in tandem with the London 2012 Closing Ceremony on the 12 August.
Members of the Swiss Olympic team are expected to visit the London Bridge venue, and it will also house the TV studio of the Swiss Broadcasting Corporation.
Breaking with tradition, the House will be a mini-village created in and around Glaziers Hall, on the south bank of the Thames, and is hoping to attract approximately 250,000 visitors.
All of the aspects will be connected through a games theme as the venue will literally become a creative and innovative playground where visitors actively engage with and become a part of the Swiss guest centre.
The key ideas include a politics-based game where visitors can try their hands at direct democracy Swiss-style, using touch screens, while destination partner Bernese Oberland-Jungfrau will enable people to have a go at traditional or less well-known Swiss sports in an outside game arena.
Providing the hospitality will be caterer Mosimann who will be hoping to bring a playful element to his creative fusions of Bernese, Swiss and British specialities.
Swiss Ambassador in London His Excellency Mr. Anton Thalmann said: "The London 2012 Olympic Games is a wonderful opportunity for Switzerland to engage with a wide range of tourists and UK residents around the world’s largest sporting and cultural event. Switzerland and the UK share a strong and long-established relationship, with the House of Switzerland another example of our joint collaboration in exciting and innovative projects."
The House will be the hub for Swiss activities during the Games and will host the Swiss Olympic team, as well as their sponsors and partners. Alongside the range of festivities planned, the House will also host Medal celebrations to bring people together to honour the success of Swiss athletes competing at London 2012.
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