Snap Inc, which rebranded from Snapchat in September, has confidentially filed paperwork for a stock market listing with the US Securities and Exchange Commission, according to .
The IPO could happen during the first quarter of 2017 and could value the messaging company at between $20bn and $25bn.
According to estimates from eMarketer, the company is on track to make more than $1bn in revenue by the end of this year including $367m in revenue from advertising.
An IPO has been mooted since 2014 after the company hired chief strategy officer Imran Khan, a former investment banker who worked on Alibaba’s $167bn float that year.
Snapchat has not commented on the reports.
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