The new division consists of a portfolio of event designers who will be able to assist with strategy, CAD drawings, 2D art-working and 3D visualisation.
The technical staff include professional sound, lighting and AV technicians, designers and operators, specialist riggers and technical crew, while the event management team consists of a full range of production managers, site managers, health and safety professionals, floor managers and producers.
The idea behind the new service is that it will offer clients a flexible staff solution, with a fixed point of contact, removing the need to source, contract and manage a team of individual staff.
Mike Smith, chief operating officer of Showforce, said: "With access to production specialists across all areas of the industry, many of whom have worked on prestigious events worldwide, Showforce is perfectly placed to provide our clients with all their event staffing requirements.
"We are already providing many of the services offered by the new division, the launch formalises our offering, making it easier for clients to access and understand."
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