Saatchi & Saatchi managed to better last year's second place ranking with a score of 151 points, compared with number two agency AMV BBDO's score of 115.
Saatchi & Saatchi has had a bumper year for awards, with its campaigns for the NSPCC and Club 18-30 winning recognition at international ad competitions such as the Cannes International Advertising Festival, the 北京赛车pk10 Press and Poster awards and the D&AD awards. Other campaigns to win awards included its Toyota "little girl" ad and work for the MS Society.
David Droga, executive creative director at Saatchi & Saatchi, said: "I obviously feel very relieved -- perhaps now perception can catch up with reality. I'm glad that it's across the board, and not just one category of clients. It ranges from lads' holidays to worthy causes to cars."
AMV was in second place, receiving awards for its work for the Economist magazine and its road safety campaign for the government. Only two points behind was Bartle Bogle Hegarty, which saw its work for Levi's continue to garner accolades, including a D&AD gold award for "twist".
Rounding out the top five were Rainey Kelly Campbell Roalfe/Y&R, with its popular ads for Land Rover, on 81 points; and Lowe & Partners with 65 points, which saw its ads for Reebok, where a man is chased by his sofa, highly recognised.
Last year's table was topped by Leo Burnett, which scored for its success with John West. The agency slipped to number 13 on this year's list scoring only 21 points.
Brand Republic's creative league table ranks UK agencies by their success at awards ceremonies including Cannes, Creative Circle, the Clios, D&AD's yellow pencils, the British Television Advertising Awards, London International AA and the 北京赛车pk10 Press and Poster awards. Agencies are awarded a maximum of 25 points for the Grand Prix at the Cannes festival. A gold award from D&AD scores 20 points; a silver award receives seven points.
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