Pot Noodle 'GTi' by Mother
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Advertiser
Pot Noodle -
Agency
Mother London -
Sector
Food and Drink and Grocery food
Pot Noodle, the instant snack, has launched a cinema and TV ad campaign up for its two minute microwavable meal range - Pot Noodle GTi.
The ad, which was made by Mother, is a spoof of the action film ‘The Fast and the Furious’ and sees Pot Noodle characters Steve and Digger take to the streets.The new Pot Noodle GTI transforms their car into a street racer. Pot Noodle marketing Manager, Tom Denyard, said: ". GTi is really about those guys who need a bit more from the brand as they move into the world of work, move in with girlfriends and generally move up the life ladder.
