Grocery Food

Oxo 'video call' by Dare

March 19, 2012

Oxo 'video call' by Dare
Oxo 'video call' by Dare

Premier Foods has launched a brand campaign for Oxo, bringing back the original Oxo family.

Created by Dare, the first instalment of the Oxo family saga will launch on 19 March. With the return of Michael Redfern as the dad, the ad shows how times have changed since the family was first launched in 1983.

Credits

Creative team
 Angus Vine
Colin Smith
Mike Eichle
Sam Bishop 
Executive creative director
Danny Brooke-Taylor
Agency TV producer
Lucy Russell
Director
Neil Harris
Production company producer
Jason Scanlon
Production company
Smuggler
Editing house/editor
Marshall Street / Spencer Freszt 
Post-production
The Moving Picture Company
Recording studio
Wave

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