Oliver has leapt back into the spotlight following his latest crusade for healthier school food with the Channel 4 series 'Jamie's School Dinners', which saw Oliver exposing the poor quality of children's lunches.
Since his petition, the government has ploughed an extra £280m into school meals, a move that has put Oliver in high regard with many parents.
The magazine hopes to appeal to its core readership of women in their late 30s and early 40s with the cover picture showing Oliver sat forward in a relaxed pose, with the coverlines "Jamie needs you" and "School dinners - what's happening now... what you must do".
On joining as editor of Family Circle at the end of 2004, Karen Livermore said she had wanted to "feature the things and people are talking about" and to use celebrities that are relevant and "have a real connection with our readers".
"Jamie really is the man of the moment. His brilliant campaign to improve school dinners is so relevant to our readers, who are concerned about food, nutrition and what their kids are eating, that it makes total sense to go with him on the cover," Livermore said.
Oliver is still in talks with Sainsbury's about whether he will continue to front its advertising campaign, currently handled by Abbott Mead Vickers BBDO, which could see his fee more than double to £3m following his recent success.
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