Fresh, which is Naked Media's healthy eating title, was chosen by IPC SouthBank to feature in its July edition because of the two title's common interests and shared readership.
Yvonne Ramsden, publishing director at Ideal Home, said: "Ideal Home and Fresh complement each other perfectly as they have similar readership, sharing many common interests.
"This promotion offers Ideal Home readers a bumper package of two great magazines for the price of one -- continuing our strategy of offering exceptional value every month."
The July issue of Ideal Home, which is out June 6, will include features on outdoor living and dining in the summer, is part of IPC SouthBank's home interest portfolio, which also includes Homes & Gardens, Country Homes & Interiors and 25 Beautiful Homes.
Fresh is Naked Media's healthy living and lifestyle title, aimed at health-conscious consumers in the 25-40 age bracket. Edited by Fiona Shoop, it launched in May last year and has a circulation of 29,685.
Neil Presland, publisher at Naked Media said: "What a way to celebrate our first birthday and at such a core time for the food world. Food and the home are core for both readerships - it's a match made in heaven."
Ideal Home, which has been published for over 80 years, has a circulation of 245,729.
IPC has also appointed Joanna O'Hara as ad director of its home interest group covering Ideal Home, Livingetc, Homes & Gardens and 25 Beautiful Homes. O'Hara was previously acting ad director on Marie Claire.
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