The six-strong team will work towards developing the SouthBank portfolio of women's monthlies, including Marie Claire, In Style and Woman & Home.
Mark Reen, IPC SouthBank group advertisement director, said: "We know these brands are extremely attractive to our luxury clients, and with this new structure we're providing them with a single point of entry into the portfolio, both nationally and internationally.
"Jamie has done fantastic work as international sales director and it makes perfect sense for him to champion our brands to the luxury market as well. I have every confidence he and his team will really deliver for our clients."
IPC SouthBank revealed last month that it is to restructure creating centralised teams alongside existing brand-specific ones to provide it said a more comprehensive service.
The luxury ad team creation comes as County Life launches a new 25-page section entitled Luxury Life.
The section will be dedicated to high-quality premium brands including Coutts Bank, Adler Jewellers, watchmakers Omega and Hardy Amies Couture.
A glossy cover within the November 17 issue will introduce the new section of the magazine, which will feature luxury goods such as top spas, elegant high-tech gadgets for the home, traditional toys, top class motors and luxurious yachts to charter.
Luxury Life is the latest in a series of additional sections produced by Country Life with past themed sections on Coastal Life, London, The Battle of Trafalgar and Interior Design.
Future supplements to feature for 2005 include a 40-page travel section in the December 22 and 29 issues.
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