Fentimans launches Wimbledon-inspired pop-up 'Cocktail Court'

Premium soft drinks brand Fentimans is hosting a space offering guests British cocktails and the chance to watch the Wimbledon tennis championships.

Fentimans: desvising a Wimbledon-themed pop-up experience
Fentimans: desvising a Wimbledon-themed pop-up experience

Fentimans has created a ‘Cocktail Court’ inside Gillray’s steakhouse in London for the duration of Wimbledon. The Grade II-listed building will house a temporary afro turfed court complete with deck chairs and botanicals to offer a different way of watching The Wimbledon Championships.  
 
A Wimbledon-inspired cocktail menu has been created in partnership with Sipsmith Independent Spirits to ensure all guests have a quintessentially British cocktail to enjoy whilst watching the match. Cocktails on offer include The Swan and The Fox, a mix of Sipsmith London Dry Gin, vanilla, lemon juice, Fentimans Tonic Water and Wimbledon Spiritz - Sipsmith London Cup, mint leaves, orange slice, Fentimans Rose Lemonade

Gillray’s Steakhouse Restaurant & Bar is located in the London Marriott Hotel County Hall on the East end of Westminster Bridge, with views of Big Ben, the Thames and the London Eye. 

The ‘Cocktail Court’ will officially launch on 27 June and remain open until the 10 July. It will be showing all televised matches.  

Comment below to let us know what you think.

For more activations and experiential campaigns in London, download our latest report, .

Topics

You have

[DAYS_LEFT] Days left

of your free trial

Subscribe now

Get a team licence 

 Give your teams unrestricted access to in-depth editorial analysis, breaking news and premium reports with a bespoke subscription to ±±¾©Èü³µpk10.

Find out more

Market Reports

Get unprecedented new-business intelligence with access to ±±¾©Èü³µpk10’s new Market Reports.

Find out more

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now