A total of 17 experiential huddles took place throughout the day, hosted by the likes of George P Johnson, Langley’s No.8 Gin & Garnish Communications and Amplify.
During Save the Children's huddle, hosted by head of special events Ellie McLeod, the charity revealed its recent immersive supporter Forced to Flee event was so successful that it
The day saw live ‘brand slams’ between NFL International, Fentimans and Vodafone in the morning and between Be:Fit London and Airbnb in the afternoon.
There were also talks on how tech will shape the future of the industry, and a keynote speech by founder of Death Cigarettes and brand consultant BJ Cunningham, alongside one-to-one networking meetings with suppliers.
For all our coverage of the day’s events, .
Event 360 is hosted by Event and sister-title C&IT.
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