I got into the events industry because I love the daily challenges the sector offers. I could be dealing with a Bond Street boutique in the morning for a London Fashion Week event, signing an NDA for a private party a couple of hours later, then running a corporate cocktail reception in the evening.
I have worked here since June 2009 and it's the best move I have made.
I was attracted to this particular role because I love the Nomad ethos. It is innovative, modern and experimental. I saw a huge opportunity for the company and its distinctive perspective.
Not many people know that I used to be a primary school teacher. I learned how to deal with many an eight year-old's tantrums and lets just say I've re-used the skills a few times since in my new life.
My worst experience at an event was a private dinner party for 12 people at a house in Winchester, two hours drive from the kitchens in London. I arrived to discover that the porter had left all the equipment in London. I had to beg and borrow equipment from a local restaurant.
If there's one thing I've learnt its it's vital to put the hours of planning into an event in advance. Don't be unprepared or everything will fall apart. Tick it, check it, re- tick and re-check. Excel spreadsheets have become my foolproof failsafe.
The best event I've been involved in was an event we created at the house of a celebrity in Cannes with only a month's notice. Every A-lister in the south of France that summer attended the party which was held in a huge marquee with views across the Cannes bay.
If I could do it all over again I would keep a journal and photograph every event I was involved in, as many are now a distant blur in my memory.
The one thing I can't stand is mediocrity, bought in canapés and carb-laden menus.
Outside of work I spend my time procrastinating over DIY projects and fishing.
If money were no object I would create a chain of blank canvas event spaces in key European cities.
The one event I will never miss is Bestival - I go every year.
The recession has meant that smaller companies and a new generation of caterers have been given the opportunity to rattle the older, established companies who have it too easy for too long.
The next 12 months will be possibly the hardest I have ever worked. It will still be challenging economically and will definitely see survival of the fittest. Those most open to innovation and offering quality at competitive prices will survive.
If I could switch places with anyone else in the industry it would be Preston Bailey - he's a real inspiration in party planning, the godfather.
If I ruled the event industry I would drive education and the future of the sector. It is key that we drive professionalism and encourage people into the events sector. This is an integral part of business tourism and one that should be taken seriously for the financial impact it has on the economy.