EuroMillions "Juliette" by Romance
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Sector
Media / Entertainment Brands and Betting brands
EuroMillions has released a campaign evoking what it feels like to win the jackpot.
Created by Romance, the 45-second online film depicts the character Juliette, who imagines how winning the lottery will change her life and the lives of her loved ones.
Airing on the lottery operator's online channels in Europe, the film ends with the line: "Which millionaire would you be?"