eBay marketer leaves in UK office shift to Switzerland

Marketing

Fiona Ramsay

January 26, 2009

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eBay marketer leaves in UK office shift to Switzerland

LONDON - Minal Shah, eBay's head of internet marketing in the UK, is leaving the business in March following the consolidation of the internet auction site's marketing teams into its Zurich offices last month.

Shah was responsible for ramping up its online marketing activities, bringing in Manchester-based affiliate marketing agency R.O.Eye last autumn to support eBay's Partner Network.

The UK marketing team was asked to reapply for limited vacancies in Zurich, with UK marketing director Torsten Schuppe taking the role of European marketing director.

Schuppe was appointed as UK marketing director in February 2008 but in March the company announced a ‘globalisation and centralisation effort' expected to lead to 150 redundancies or 1% of eBay's workforce.

eBay's global fourth quarter revenues fell by $145m year-on-year to $2bn, the first quarterly decline for the online auction site.

eBay did not return calls for comment.

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