Children's charity Feed My People adds file to database

LONDON – Child survival charity Feed My People has released a conventional donor only file to its database.

The file has 17,694 donors and database management company EDM Media claims this will grow rapidly following the charity's aggressive mailing schedule.

All the people on the database have donated to the charity without being offered an incentive. They are generally women aged about 45, who like donating to charities and enjoy shopping by mail order.

EDM claims the file is ideal for charities, mail order companies, part works, homecare and health and beauty offers.

Feed My People aims to help child survival projects throughout the world, providing education and clothing, community, health and nutritional training to parents, emergency food and medical assistance.

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