'Celebrity Love Island' drew in an audience of 4m, 20% among 16-24s, taking a 28.3% share, up three points on last week and six points above the slot average.
'Big Brother', on the other hand, was down 0.2m viewers from last Wednesday's episode.
The public voted Titmuss and Sharpe into the Love Shack with Sharpe exclaiming "I feel like I've got my wife back!"
The couple jumped into bed, followed by lots of kissing and cuddling with memories of Sharpe's time in the shack with Playboy pin-up Nikki Ziering and Loos' toilet romp with Callum Best fading into the distance.
Bookmaker Ladbrokes was yesterday offering odds on a Sharpe Titmuss marriage after one punter bet on the possiblity. Ladbrokes cut the odds from 50/1 to 16/1 on such an eventuallity.
"Somebody out there thinks a lads' mag model and a former Manchester United footballer are a match made in heaven and staked £100 at 50/1 on them to get hitched," Ladbrokes spokesman Warren Lush said.
The 'Big Brother' housemates have been dealt the blow of failing to win their first A&E task, which saw Matron Roberto, nurses Science, Vanessa and Saskia and the eight hospital patients vying for a luxury food budget for the week.
The house has now been given a basic food budget and £77 to spend, with the lack of food already causing tension among the group.
"I'm going on hunger strike! I'm not gonna eat in here any more, I'm sick of all the arguments about food. So I'm not gonna eat so no one can blame me," Lesley moaned.
'Big Brother' has warned busty Lesley that she will be evicted if she bullies other housemates following her spat with Sam, with both girls later agreeing to try to get on.
Ladbrokes says Lesley is an even hotter favourite for eviction from Big Brother tomorrow night after her odds were cut to 1/3 from 4/5.
"It looks like curtains for Lesley. Punters are convinced she's for the chop and are backing her to go like she's a near certainty. She may have tried to bury the hatchet with arch-rival Sam but it's a case of too little too late. Bullies never win, she's toast," Lush said.
Meanwhile on the Fijian island, sexy surfer Paul Fisher has apparently already got himself in a spot of bother and he hasn't even arrived on the island yet.
According to the ITV he has cut his foot on some glass and needed stitches, however no doubt the girls will be on hand for some TLC.
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