CDMS will use Apteco's FastStats technology to improve its end-to-end direct marketing services.
Integrating FastStats into its own technology to improve modelling, gain a visual analysis of marketing data, and get customised reports from the data.
Chris Brooks, sales and marketing director at CDMS, said: "Having explored the alternatives, we selected Apteco because of their commitment to continually develop their suite of products and their dedication in offering ongoing support and guidance to their partners."