Bud Light

Bud Light 'very superstitious' by Translation

October 08, 2012

Bud Light 'very superstitious' by Translation
Bud Light 'very superstitious' by Translation

Bud Light has launched a US ad promoting its sponsorship of American football's NFL.

The soundtrack to the campaign is Stevie Wonder's Superstition.

Credits

Planner
John Greene
Media agency
Starcom
Copywriter
Jeremy Straight
Art director
Cory Smith
Production company
Tool of North America
Director
Geordie Stephens
Editor
Jon Grover
Post-production
Cut & Run
Soundtrack composer
Superstition - Stevie Wonder
Audio post-production
Hyperbolic

Featured in this story

RELATED CAMPAIGNS

Bud Light "Wizard" by Wieden & Kennedy

Bud Light "Keep it Bud Light" by Wieden & Kennedy

AB InBev "Bud Light frogs" by Mcgarrybowen

Bud Light 'clothing drive' by DDB Chicago

Enjoying 北京赛车pk10’s content?

Get unlimited access to 北京赛车pk10’s premium content for your whole company with a corporate licence.

Upgrade access