The new arrivals will ensure that Brand Media can provide even better coverage and connections with all sectors of the advertising, media and marketing industries both online and off.
Rufus Olins, managing director of Haymarket Brand Media, said: "We have established Haymarket Brand Media at the heart of the marcomms community and it reaches more than 300,000 marketing and media professionals each month.
"With Marketing Direct and Revolution joining the group, we will build on our connections with the direct and digital sectors which have already been established with Brand Republic's digital, DM and data bulletins. We have some exciting plans for both brands in 2008."
With the January issue, Marketing Direct relaunched with a new look and a host of new regular features including the Data Academy, which builds on the content and strengths of Direct Response, and a monthly guide to digital for DM practitioners.
Noelle McElhatton, editor of Marketing Direct, said: "We've known that for some time the digital and direct marketing spaces are merging. Now we're recognising the knowledge gap created by this convergence with the introduction of Digital and Data Academies -- two new sections focusing on the core skills of this integrated world."
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