Adidas

Adidas 'Adizero' by TBWA\Hakuhodo

August 11, 2011

Adidas 'adizero' by TBWA\Hakuhodo
Adidas 'adizero' by TBWA\Hakuhodo

Adidas Japan pits trainers against miniskirts in its latest ad by TBWA\Hakuhodo.

To gauge the effect of the Adizero shoe's lightness and speed, Adidas tests it against the powers of the miniskirt.

Credits

Executive creative director
Kazoo Sato
Associate creative director
Hideyuki Tanaka
Art director
Katsuhiro Shimizu
Copywriter
Masaharu Kumagai
Digital
Kaname Aratame
AE
Taro Sato
Production
Aoi Advertising Promotion Inc.
Producer
Shunsuke Nakamura
Production manager
Keiji Komatsu
Director
Yuichi Kodama
Music
GRAND FUNK

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