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Sector Insight: DVD - Playing for keeps
DVD player manufacturers are shifting their focus to recorders to fend off the rise of PVRs....
Brand Builders: Eat Natural
Sit back, relax... have a nap. Helping staff feel good is all part of Eat Natural's healthy lifestyl...
CAMPAIGN INTERNATIONAL: THE DECISION MAKERS/JAMES HEEKIN - New McCanns boss brings a passion for winning to London. James Heekin wants the industry to take another look at McCanns’ creative abilities, Ali Qassim says
Four months into his new post in London and James Heekin, the regional director for McCann-Erickson...
MARKET RESEARCH: INTO THE HOME - Forget mystery shopping and checking out the contents of people’s shopping baskets. Ali Qassim assesses a project in which researchers will ’move’ into selected homes
Imagine that your in-laws are coming to stay for a weekend. Do you stack the empty fridge with bran...
Leagas Delaney snares pan-European Nintendo
Leagas Delaney has taken the multi-million pound pan-European advertising account for Nintendo in a...
Clark & Taylor joins BT roster agencies with retail account
Clark & Taylor is believed to have muscled on to BT’s agency roster with a brief to handle th...
Wim Wenders directs Carling Premier spot
Wim Wenders, the acclaimed director of Paris Texas and Wings of Desire, has shot his first commerci...
Indie divides sales teams in attempt to raise more revenue
The Independent has overhauled its display sales team and split the sales operations into weekday a...
Hornby joins ranks of TBWA account heads
TBWA GGT Simons Palmer has lured Johnny Hornby, currently head of CDP’s Honda account, to run...
Euro RSCG beefs up planning operation with senior hirings
Euro RSCG Wnek Gosper has taken on two heavyweight planners with the aim of adding extra muscle to ...
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