Topic page for on-pack at ±±¾©Èü³µpk10 UK
±±¾©Èü³µpk10 UK topic page, a collection of on-pack articles and analysis
Maynards launches £2m campaign around prize competition
LONDON - Cadbury's wine gum brand Maynards is launching its biggest-ever on-pack promotion.
Promo Review: Lurpak's luxury weekend breaks competition
Live and Breathe's client services director Caroline Wilde examines Lurpak's latest promotion and finds herself a little underwhelmed by the
Promo Review: Guinness's 250th anniversary promotion
Brahm head of promotional marketing Paul McGann's high expectations of Guinness's St Patrick's Day push are dampened by a lack
Muller teams up with Early Learning Centre for kids promo
LONDON - Muller has teamed up with the Early Learning Centre (ELC) to launch a £1.25m promotion for Muller Little
Promo Review: Charmin's 'Kids go free' on-pack promotion
Cocktail Marketing's managing director Chris Reed launches into the upcoming Charmin promotion, dismissing the positioning of family time and kids
McVitie's Jaffa Cakes to offer experiences in on-pack promotion
LONDON - McVitie's is planning to offer consumers to chance to win Virgin Experience Days vouchers in its latest on-pack
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