In a trading statement issued this morning, Emap said that consumer magazine ad revenues for the year ending March 31 2004 are up by 4% and consumer magazine copy sale revenues are up by 2%. Among the magazines it said had performed well were Arena, Empire, Mojo and Heat.
Yesterday the company said that it was closing the teen stalwart J-17, which has seen circulation decline dramatically since the late 1990s, and that it was suspending publication of style title The Face, much to the disappointment of a generation who grew up with the magazine in the 1980s and 1990s.
Emap said that its latest venture, the men's title Zoo Weekly, was performing ahead of its original plan. The publishing giant said there were strong signs that there is a long-term viable UK men's weekly market.
Zoo has been experimenting with price cuts and last week slashed its £1.20 price tag to 50p as IPC Media's Nuts went to 60p.
At the company's radio division, Emap said that airtime revenues were up 7%, bolstered by a strong improvement towards the end of the year. The company owns stations including Kiss and Magic, and digital stations based on leading magazines such as Kerrang! and Smash Hits.
Television was the one low point with revenues down 3% year on year, hit by declines in advertising revenues as audiences fall. The company runs seven digital stations including Q, Kerrang! and The Hits.
Overall Emap said that it was confident it would deliver results in line with current expectations. The company released the figures before announcing its preliminary results on May 25.
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