Gray is planning to develop Contact & Fulfil as an independent business, which will continue to have a supplier relationship with Wegener.
"We have a solid client base and an excellent track record as one of the UK's top data capture operations, as well as a growing reputation as a provider of contact centre services -- and we will build upon this expertise to expand our operation," Gray said.
The disposal completes the process of refocusing Wegener DM UK as a consumer data, intelligence and database management company, according to UK chief executive Otto Osterwijk.
Osterwijk said: "Wegener is now a company totally focused on delivering effective and intelligent data solutions. We have the capability to deliver everything from high-quality acquisition data, to clear and actionable customer insight to the management of sophisticated pan-European databases for clients like Procter & Gamble."
Contact & Fulfil is set to benefit from Wegener doubling its spend on survey programmes in 2006.
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