Weetabix 'inside your search' by WCRS

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Advertiser
Weetabix -
Agency
WCRS -
Sector
Food and Drink, Grocery food, Media / Entertainment Brands and Digital brands
Breakfast cereal Weetabix is going digital in this latest work by WCRS, which shows the mechanics behind a search engine as being the work of one woman.
The digital ad follows the campaign's premise of 'someone's had their weetabix today' and invites users to interact with the site by typing a search term of their choice for the woman to return.
Visit the Work Showcase.